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Gift and present are used interchangeably these days. Generally speaking, it means the same thing, but there are some differences between the two.
PRESENT– something you give someone on a special occasion or to thank them for something.
In everyday English, especially in Britain, people usually say present rather than gift.
"present" is the more limited word, usually Christmas/birthday/wedding etc present.
GIFT is something that you give to someone as a sign of friendship, love, respect or as part of a formal ceremony.
Christmas/birthday/wedding etc gift
If something is given for no special reason but that you want to it is a gift.
Enjoy a free gift with any purchase of $5 or more.
A Gift may be much more valuable than a present. It usually passes from the rich to the charity organization, university, hospital … etc., or from the high to the low.
A tycoon made a $1,000,000 gift to charity.
In the hall of art gallery was a magnificent vase, which was a gift from a Chinese businessman.
It was a gift to the US from the Chinese people.
gift shop, gift certificate, free gift
(You can’t replace the word “gift” with “present”)
You may as well say that all presents are gifts but not all gifts are presents.
參考: Longman English Dictionary; Longman Language Activator