1. Successful marketing cannot be reduced to formulas. Successful methods are copied, used and then stopped when they no longer work. Over-supply drives prices down and consumers look for differentiation and novelty. The dilemma for retailers operating internationally is to achieve a balance between format standardization, with the resulting economies of scale, and complete adaptation to local needs and competitive conditions.
What dilemma do retailers face ?
a. Reducing marketing to formulas
b. Achieving over-supply
c. Achieving a balance
d. Copied methods
2. Ice cubes reflect the same happy knack for making light of the hostility of circumstance.
All cold drinks in Americans are served at a temperature which could cryogenically freeze human tissue. I know you find ice cubes elsewhere, too, but in Europe bar staff hoard them as though they were precious stones. In America, they flow in rattling abundance.
Where does the above passage most probably come from?
a. The reasons why America is better than Europe
b. The ice cubes in America
c. Nine reasons to celebrate America
d. Fattening lifestyles
English 勁人請進
2010-06-14 9:31 pm
回答 (4)
2010-06-15 11:39 am
✔ 最佳答案
1. C Achieving a balanceThe dilemma between product standardization and product adaptation to local needs.
2. C Nine Reasons to celebrate America
Europe is mentioned as an example. The passage is not about Europe.
Ice cubes in America are no different from ice cubes elsewhere (common sense).
No mention of fattening or relation between ice cubes and getting fat.
The passage tells in America, cold drinks are served with plenty of ice cubes and such abundance is not to be taken for granted. So the most likely title of the passage is Nine Reasons to celebrate America.
2010-06-17 4:27 pm
2010-06-14 10:52 pm
1) C is the closest to what was being asked.
A is a deadlock situation that suppliers faces currently, it does not describe what the dilemma actually are. (tricky question)
Example :
If you say :
He is going to die if he choose the wrong door for an exit.(assuming there are several doors to choose from) The dilemma he face is choosing the right door not the consequent of him going to die.
B is incorrect, the passage did not mention the supplier has problem supplying.
D is also incorrect, where passage has no indication of problem copying.
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2) B; reason is the rest of the answers doesn't tell where ice cubes are from.
A is a deadlock situation that suppliers faces currently, it does not describe what the dilemma actually are. (tricky question)
Example :
If you say :
He is going to die if he choose the wrong door for an exit.(assuming there are several doors to choose from) The dilemma he face is choosing the right door not the consequent of him going to die.
B is incorrect, the passage did not mention the supplier has problem supplying.
D is also incorrect, where passage has no indication of problem copying.
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2) B; reason is the rest of the answers doesn't tell where ice cubes are from.
2010-06-14 10:27 pm
1C (the dilemma is to achieve a balance...don't let the other contents distract you!)
2D (freeze human tissue may lead to accumulation of lipids in human bodies...)
2D (freeze human tissue may lead to accumulation of lipids in human bodies...)
參考: myself
收錄日期: 2021-05-01 09:29:23
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