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The Carlsberg Beer Group is dividing social class into several groups , lifestyle or personality , for the market segmentation following the concept of psychographic. These groups are commenly observed in any bars : those who try to enjoy the lifestyle will drink Carlsberg brand beer when they go out with their friends at night ; those who have personality will feel happy or joyful .

Hope this helps !

Carlsberg beer divides the market into different groups based on psychographic characteristics such as social class, lifestyle or personal characteristics. On the lifestyle, people also like to drink beer when they go out with their friends at night. On the personal characteristics, when the people drink Carlsberg beer, they will feel happy and joy.

psychographic 這一字是沒有的。

like drink 應該是 like to drink。
除非你說的是，例如：我喜歡游泳，I like swimming. 若like緊接著的是名詞，那就不用to。若是like後面跟動詞的話，就應用 like to...。

when they will... 的 will應該刪除。若轉換你的句子，這就是when they go outside with friends at night, people will like to drink the beer. 所以when they will go...這裏不應有will，而要將will 插入people will like...。

people also like...的also 應該刪除。also解作「也」，但你這句前沒說任何其他句子，所以你就不應用 also。
除非你這樣說，例如：On the lifestyle, when they go outside with friends at night, they like to go to the bar and also like to drink the beer.
但當然這句字通常不會這樣寫，應是：
On the lifestyle, when they go outside with friends at night, they will like to go to the bar and take up the beer for themselves.

2007-10-27 16:01:07 補充：
仲有base 前面應加 is。可能你問為甚麼不是用are。這是因為這句子的主詞是Carlsberg beer 而不是 different groups。 ...dividing a market into different groups 這句只是修飾 Carlsberg beer 這名詞。

Carlsberg beer dividing a market into different groups based on psychographic such as social class, lifestyle or personality characteristics. On the lifestyle, people also like drink the beer when they will go outside to take part in the friends at night. On the personality characteristics, when the people drink Carlsberg beer, they are happily！

Carlsberg bear divided the market into different groups based on psychographics, such as social class, lifestyle, or personality characteristics. According to lifestyle, people like to drink beer when they go out with friends at night. According to personality characteristics, people drink Carlsberg beer when they are happy.

Carlsberg beer dividing a market into different groups based on psychographic such as social class, lifestyle or personality characteristics. On the lifestyle, people also like drink the beer when they will go outside to take part in the friends at night. On the personality characteristics, when the people drink Carlsberg beer, they are happily.