It's normal to some degree although excessive amounts of blood can cause a problem. I would suggest that you stop using it back there and use it as was intended. It's much more pleasurable in front. If you insist on anal, let it heal well first, and then be certain you use a sufficient amount of Ky jelly as a lubricant.
If are bleeding after vaginal insertion you need to see a gynecologist. Rectal bleeding is not normal from vaginal penetration...ever. You may have torn something or other things are going on (like PCOS or endometriosis) that you aren't yet aware of. It needs to be checked out.