Ah, but there is another tactic: to convince middle-class and lower-class conservatives that other people--liberals, people of color, Muslims, etc.--are to blame for their problems. That way, the rich Republicans don't have to share their wealth.
Democrats care about the middle class and the poor, instead, the 99%. By the way, I learned in 2 different U Texas college classes that the majority of conservatives are lower middle class, or working class.