✔ 最佳答案
We participate in the creative marketing competition , decided to use the Green Ye Fenghua orchids orchid garden vendors , as the contest goods. GreenQing Ye Fenghua Orchids and orchid garden market in general orchids do not see any difference, and can not easily distinguish which are output from the Green Ye Fenghua Orchids garden . To this end, we designed LOGO trademarks, virtual spokesperson , as well as new packaging exclusive branded GreenQing Ye Fenghua Orchids garden . In order to highlight the brand and attract the attention of consumers , we have the basic information on the packaging manufacturer and India , as well as cultivation methods orchid species information , so that consumers can better understand the information they buy orchids .
To help promote the domestic manufacturers will orchid orchid market, so not only through broader marketing channels or traders , we conceived to Internet -based marketing channels, such as : Youtube, Facebook social networking sites , auction sites , such as increasing our orchids exposure , open and innovative Internet marketing market . Facebook is one of our major media, came right touch of orchids , orchid haunt capture , image, and marketing programs to create blue , with these activities to spread the brand message and attract the attention of new consumer groups .
By brand designed to allow consumers to see the LOGO with packaging , we can think of the GreenQing Ye Fenghua Orchids garden , orchids to enhance our visibility, increase consumer purchase intention for orchids bring another new face .
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我們參加這次創意行銷競賽,決定使用青葉風華蘭園廠商的蘭花,做為這次競賽的商品。青葉風華蘭園的蘭花和市面上一般的蘭花看不出有什麼差異性,且無法輕易分辨哪些是從青葉風華蘭園產出。為此,我們設計LOGO商標、虛擬代言人,以及新式包裝作為青葉風華蘭園的蘭花專屬自有品牌。為了凸顯品牌以及吸引消費者注意,我們在包裝上印有廠商基本資訊、蘭花品種資訊以及培育方法,讓消費者能更了解自己購買的蘭花資訊。
為了幫廠商將蘭花推廣到國內蘭花市場,讓行銷通路不在只是透過大盤商或貿易商,我們構想出以網路行銷為主的通路,例如:Youtube、Facebook社群網站、拍賣網等增加我們蘭花曝光率,開創新的網路行銷市場。其中我們以Facebook為主要的傳播媒介,想出蘭花對對碰、捕捉蘭出沒、打造蘭形象等行銷方案,藉由這些活動來散播品牌訊息,吸引新消費族群的目光。
We participate in the creative marketing competition , decided to use the Green Ye Fenghua orchids orchid garden vendors , as the contest goods. Green叶风华orchids and orchid garden market in general orchids do not see any difference, and can not easily distinguish which are output from the Green叶风华orchid garden . To this end, we designed LOGO trademarks, virtual spokesperson , as well as new packaging exclusive branded Green叶风华orchid orchid garden . In order to highlight the brand and attract the attention of consumers , we have the basic information on the packaging manufacturer and India , as well as cultivation methods orchid species information , so that consumers can better understand the information they buy orchids .
To help promote the domestic manufacturers will orchid orchid market, so not only through broader marketing channels or traders , we conceived to Internet -based marketing channels, such as : Youtube, Facebook social networking sites , auction sites , such as increasing our orchids exposure , open and innovative Internet marketing market . Facebook is one of our major media, came right touch of orchids , orchid haunt capture , image, and marketing programs to create blue , with these activities to spread the brand message and attract the attention of new consumer groups .
藉由品牌設計,讓消費者看到LOGO跟包裝,就能聯想到青葉風華蘭園,以提升我們蘭花知名度,增加消費者購買意願,為蘭花帶來新的另一種面貌。
By brand designed to allow consumers to see the LOGO with packaging, we can think of the Green 叶风华 orchid garden, orchids to enhance our visibility, increase consumer purchase intention for orchids bring another new face.
2013-12-23 17:12:50 補充:
叶风华
Ye Fenghua
We participate in the creative marketing competition , decided to use the Green Ye Fenghua orchids orchid garden vendors , as the contest goods. Green叶风华orchids and orchid garden market in general orchids do not see any difference, and can not easily distinguish which are output from the Green叶风华orchid garden . To this end, we designed LOGO trademarks, virtual spokesperson , as well as new packaging exclusive branded Green叶风华orchid orchid garden . In order to highlight the brand and attract the attention of consumers , we have the basic information on the packaging manufacturer and India , as well as cultivation methods orchid species information , so that consumers can better understand the information they buy orchids .
To help promote the domestic manufacturers will orchid orchid market, so not only through broader marketing channels or traders , we conceived to Internet -based marketing channels, such as : Youtube, Facebook social networking sites , auction sites , such as increasing our orchids exposure , open and innovative Internet marketing market . Facebook is one of our major media, came right touch of orchids , orchid haunt capture , image, and marketing programs to create blue , with these activities to spread the brand message and attract the attention of new consumer groups .
By brand designed to allow consumers to see the LOGO with packaging , we can think of the Green叶风华orchid garden , orchids to enhance our visibility, increase consumer purchase intention for orchids bring another new face .
我們參加這次創意行銷競賽,決定使用青葉風華蘭園廠商的蘭花,做為這次競賽的商品。青葉風華蘭園的蘭花和市面上一般的蘭花看不出有什麼差異性,且無法輕易分辨哪些是從青葉風華蘭園產出。為此,我們設計LOGO商標、虛擬代言人,以及新式包裝作為青葉風華蘭園的蘭花專屬自有品牌。為了凸顯品牌以及吸引消費者注意,我們在包裝上印有廠商基本資訊、蘭花品種資訊以及培育方法,讓消費者能更了解自己購買的蘭花資訊。
It is our idea that we decide to choose orchid's blossom as the product of the splendidly green leafy garden company for participating the brand new device for sale's competition. If compared between our orchid and those sold in commom market, it is impossible to distinguish one from the other. In view of that all design of commercial logo is by ourselves so as to represent the splendidly green leafy garden company by adding newly decorated package. In order to attract and let consumers to see clearly about our products of which we shall provide more detailed information about, i.e. guides to basis, species, nursing and planting to be attached on the package.
為了幫廠商將蘭花推廣到國內蘭花市場,讓行銷通路不在只是透過大盤商或貿易商,我們構想出以網路行銷為主的通路,例如:Youtube、Facebook社群網站、拍賣網等增加我們蘭花曝光率,開創新的網路行銷市場。其中我們以Facebook為主要的傳播媒介,想出蘭花對對碰、捕捉蘭出沒、打造蘭形象等行銷方案,藉由這些活動來散播品牌訊息,吸引新消費族群的目光。
In order to assist our company extending the trade of orchid to the markets within our country, it is not only appointing through wholesalers and trading companies but also considering made use of internet network services,i.e. Youtube, Facebook, Auction, etc.to raise the awareness of our orchid business and establishing a new marketing business. Regarding that, Facebook will be the priority of our transmitted media and that'll include the projects of such games i.e. making a guess, seek and find, exaggerating the image,etc; all of that activities enable us to advertise our trademark so as to attract more consumers' watching.
藉由品牌設計,讓消費者看到LOGO跟包裝,就能聯想到青葉風華蘭園,以提升我們蘭花知名度,增加消費者購買意願,為蘭花帶來新的另一種面貌。
By the design of trademark, let all consumers to see our logo and package then they will remember the splendidly green leafy garden company and willing to buy our products because of being renowned for our orchid; and that'll lead our orchid into another new image.
參考: Partly according to ”The Advanced Learner's Dictionary of Current English with Chinese Translation” published by Hongkong Oxford University Press in 1975
We participate in the creative marketing competition , decided to use the Green Ye Fenghua orchids orchid garden vendors , as the contest goods. GreenQing Ye Fenghua Orchids and orchid garden market in general orchids do not see any difference, and can not easily distinguish which are output from the Green Ye Fenghua Orchids garden . To this end, we designed LOGO trademarks, virtual spokesperson , as well as new packaging exclusive branded GreenQing Ye Fenghua Orchids garden . In order to highlight the brand and attract the attention of consumers , we have the basic information on the packaging manufacturer and India , as well as cultivation methods orchid species information , so that consumers can better understand the information they buy orchids .
To help promote the domestic manufacturers will orchid orchid market, so not only through broader marketing channels or traders , we conceived to Internet -based marketing channels, such as : Youtube, Facebook social networking sites , auction sites , such as increasing our orchids exposure , open and innovative Internet marketing market . Facebook is one of our major media, came right touch of orchids , orchid haunt capture , image, and marketing programs to create blue , with these activities to spread the brand message and attract the attention of new consumer groups .
By brand designed to allow consumers to see the LOGO with packaging , we can think of the GreenQing Ye Fenghua Orchids garden , orchids to enhance our visibility, increase consumer purchase intention for orchids bring another new face .
We participate in the creative marketing competition , decided to use the Green Ye Fenghua orchids orchid garden vendors , as the contest goods. Green叶风华orchids and orchid garden market in general orchids do not see any difference, and can not easily distinguish which are output from the Green叶风华orchid garden . To this end, we designed LOGO trademarks, virtual spokesperson , as well as new packaging exclusive branded Green叶风华orchid orchid garden . In order to highlight the brand and attract the attention of consumers , we have the basic information on the packaging manufacturer and India , as well as cultivation methods orchid species information , so that consumers can better understand the information they buy orchids .
To help promote the domestic manufacturers will orchid orchid market, so not only through broader marketing channels or traders , we conceived to Internet -based marketing channels, such as : Youtube, Facebook social networking sites , auction sites , such as increasing our orchids exposure , open and innovative Internet marketing market . Facebook is one of our major media, came right touch of orchids , orchid haunt capture , image, and marketing programs to create blue , with these activities to spread the brand message and attract the attention of new consumer groups .
By brand designed to allow consumers to see the LOGO with packaging , we can think of the Green叶风华orchid garden , orchids to enhance our visibility, increase c