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2008-08-17 1:13 am
1.工商機構是一個龐大的市場消費市場。這些機構購買產品的最終目的是使用它們或將它們投入生產服務等。所以工商業市場的需求、參與決策的人士、採購程序等,均與消費者市場不盡相同。
2.我們要知道工商業的採購過程,了解有關採購過程對整個營業員銷售有關產品有著很大的幫助。工商業的採購過程比消費者的購買過程更複雜,這可以分為八個階段。
3.公司會因內部和外在原因考慮購買新產品。內部原因包括新發展計劃、不滿意現狀或機器故障等。外在原因則包括廣告、競爭等。
4.採購者會和使用者列出一般的需要,同時排列各產品屬性的重要性,如耐用度、可靠性、供應商穩定性等。
5.採購者會與技術人員決定產品的規格要求。
6.採購者會從供應商的名單中挑選部分作為可能名單,並會在這階段將一些服務差或不穩定的供應商抽離名單。
7.在採購比較複雜的產品時,供應商通常會準備一份建議書,詳細列出其產品規格、價格、售後服務、優點,供採購者評估。
8.採購中心研究各供應商的建議書後,會考慮與各供應商的關係、產品品質、產品價格、供應商的長遠發展、供應商信譽等,選擇供應商。
9.採購者需要與供應商商討合約的詳細內容,如數量、交貨時間、退貨手續、品質保證、維修、支援等條件。
10.採購者接觸用者,評估與審核供應商及其產品的表現,以及便決定應否繼續、更改或放棄與該供應商的關係。

回答 (2)

2008-08-21 1:17 am
✔ 最佳答案
1. The industry and commerce organization is a huge market expense
market. These organization purchase products final goals are use them
or invest them the production service and so on. Therefore the
industry and commerce market demand, the participation decision-making
public figure, the purchase procedure and so on, with the
consumer market.
2. We must know the industry and commerce the purchase process,
understood the related purchase process sells the related product to
the entire shop employee to have the very big help. The industry and
commerce purchase process is more complex than consumer's purchase
process, this may divide into eight stages.
3. The company can because the interior and the external causes
considered purchases the new product. Internal reason including recent
development plan, not satisfactory present situation or mechanical
breakdown and so on. The external causes includes the advertisement,
the competition and so on.
4. The purchase can list the general need with the user,
simultaneously arranges various products attribute importance, like
abrasive resistance, reliability, supplier stable and so on
參考: me
1.The industry and business organization is a huge market to consume a market.These organizations' purchasing the final purpose of product is to use them or put into them to produce a service...etc..So the need of industry and business industry market and participating in decision of personage, purchase procedure etc., all don't exert a homology with consumer's market.
2.We want to know the purchase process of work business and understand relevant purchase process to the whole business member sale to have a very great help concerning the product.The purchase process of work business purchases process than the consumer more complicated, this can be divided into eight stages.
3.The company will purchase a new product because of the inner part and the external factor consideration.The internal reason includes to lately develop plan, dissatisfied present condition or machine breakdown etc..The external factor then includes an advertisement and competes etc..
4.The shopper will list a general demand with user and arrange the importance of each product attribute in the meantime, like enduring degree, credibility, supplier stability...etc..
5.The shopper will decide the specification request of product with technical personnel.

2008-08-16 18:17:57 補充:
6.The shopper will choose part as possible list from the list of supplier, and will differ some services or unsteady supplier to take out to leave list at this stage.

2008-08-16 18:18:19 補充:
8. After the purchase center studies various
suppliers' letter of proposal, can consider with various suppliers'
relations, the product quality, the product price, supplier's long
term development, the supplier prestige and so on, chooses the
supplier.

2008-08-16 18:18:36 補充:
9. The purchase needs and the supplier discusses the contract the
detailed content, like condition and so on quantity, delivery time,
returned goods procedure, quality guarantee, service, support.
.

2008-08-16 18:18:56 補充:
10. The purchase contact customer, appraised and verifies the supplier and its
the product performance, as well as then decided shoulds to continue,
the change or the giving up and this supplier's relations. .
參考: Me, Me, Me, Me, Me


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