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Its logo, a lion standing on hind feet facing left, is a "symbol" of Scotland. It's a Scottish brand, specialising in woolen knits for men and ladies.
(There is an English brand whose logo features the three lions.)
But when you but any international brand, always know if it licences its product out to some regional company for retailing in that region. (Many famous international brands have licensed lines in Japan that are not sold in other markets. Burburry's line is a famous example.)