Izzue o既資料

http://www.izzue.com始于1999 冬季，为I.T旗下最受本地年青男女欢迎的创作品牌， 更是为喜爱自我配搭的人仕而设。以Casual Chic为大方向的衣饰除可找到每季Must-have 元素外，是主流外一帖清凉剂。 http://www.izzue.com服装主分为男女装系列，男装细分为basic 和trend两大方向，basic 系列以denim及简约的服饰为主， 适合爱自我运用颜色配搭的年青一族。而Trend方面则仍以简约为本，并混合了运动服和板仔服的设计概念， 设计出一系列属于香港年青人的潮流服饰。 女装方面，http://www.izzue.com为不同形象及年龄的女性提供了Casual 及Jeans两类衣饰； Jeans系列以牛仔裤及各种图案的Tee为主，设计前卫常叫人有意外惊喜，适合具潮流触觉的顾客。而Casual 系列设计低调而不失独特性， 既能突显穿者的个性而不流于夸张，是传统上班服以外的选择。 http://www.izzue.com的前卫创新形象深入民心， 除了衣饰设计方面与别不同外，更不能不提每季备受注视的ad campaign。一直起用日本新晋模特儿的http://www.izzue.com眼光独到， 镜头下的时装广告模特儿不单流露出http://www.izzue.com别树一帜的品牌形象，还每于曝光后成为香港日本炙手可热的人气话题， 可见http://www.izzue.com不只带领潮流，还是潮流的创造者。 http://www.izzue.com 不单是一个极受年青人欢迎的时装品牌， 籍着与各大国际AV品牌如Sony、Apple、Samsung、Motorola等于http://www.izzue.com店内展出其最新产品及推广活动， http://www.izzue.com已成为香港唯一与高科技挂勾的时装品牌，并与科技概念一样，朝着不断求新突破的目标前进。 随着http://www.izzue.com业务稳定而迅速的发展，第一所海外http://www.izzue.com已于2002年秋季于上海开业， 而位于马来西亚的两所新店则于2002年冬季投入服务; 开业至今分店遍布香港、中国、台湾、澳门以及马来西亚达85间之多为打开东南亚市场之门奠下明确方向及基础。

Established in winter 1999, http://www.izzue.com is the original creation of local design and has always been the young trend-setters' favorite fashion label. In Fall 2002, Miss Maggie Cheung was teamed-up with http://www.izzue.com as the Brand Image Creative Director, supported by Maggie's distinct fashion insight, http://www.izzue.com has gained recognition by ‘mix and match’ individuals.

Under the direction of “Casual chic”, http://www.izzue.com blends in every season's ‘must-have’ elements with signature details of http://www.izzue.com that brings each outfit its own character.

Apart from the ‘cutting-edge’ designs, the seasonal ad campaign has receive great attention. Many Japanese models such as Ikeiuchi Hiroyuki, Kubotsuka Yousuke and Tsumabuki Satoshi who have appeared as our image model as a new face, has now become the hottest celebrities and fashion icons in both Japan and Hong Kong, which proves http://www.izzue.com leads not only the fashion trend but also being the force of trend.

http://www.izzue.com offers men's and ladies' collection. For men, the collection consists the Basic Line and Trend Line. The Basic is a collection of denim and casual wear, which adorns the individual with his own styling by array of colours; while the Trend Line brings together the ‘hit items’ of each season with inspiring http://www.izzue.com style to show attitude of your own.

For ladies, the collection is split into Casual and Jeans line. The Casual line carries basic items that provide comfort with style; while the Jeans line characterizes by an extensive use of denim and cotton fabric with prints that often brings surprises and inspirations to fashion connoisseur.

With ever-growing popularity of the label, http://www.izzue.com expansion does not limit to Hong Kong, the first shop in Malaysia was opened in Dec 2002. Up to date, there are more than 85 shops in Hong Kong, China, Taiwan and Malaysia to bring in casual yet stylish fashion to the young affluent in Asia.