Job Description of a Marketing Manager(urgent)

1. Execute re-branding implementation plan; enforce branding guidelines; ensure local service providers meet global standards; and tailor local messages to support global brand positioning
2. Execute PR strategy, including managing press relations (drafting press releases, organising press conferences) and coordinate interviews
3. Tailor marketing collateral according to region. This includes managing local country web pages and intranet, contribute regional articles to global customer magazine, and coordinate local giveaway sourcing, production and distribution
4. Execute local market research; research local economic and trade information; analyse country-specific trade lanes; and coordinate customer segmentation within business units
5. Provide sales support, including developing sales & marketing plans; organising promotion activities and launches for new services; and drive lead generation

The job description of Marketing Manager typically includes the pay range, whom the position reports to, job purpose, job duties and requirements.

Pay range:
HK$xxx - HK$yyy per month

Reports to:
General Manager

Job purpose:
Plan and execute all marketing and promotion activities for the company

Job duties:
1. Plan and develop a strong network in the industry
2. Maintain the company's website and ensure all contents are up-to-date
3. Provide input and support to the production of the company's newsletters, video and other publicity materials
4. Liaise with media and external organisations
5. Co-ordinate visits from media, academic institutions and other external organisations
6. Manage the databases of media contacts and professional contacts
7. Travel extensively and perform other duties as assigned

Requirements:
1. A recognised degree in marketing or related disciplines
2. At least 10 years of relevant experience in public relations and marketing, preferably with exposure at managerial level
3. Strong media relations and solid experience in executing effective networking and marketing projects
4. Good command of both spoken and written English and Chinese (Cantonese and Mandarin)
5. Excellent communication, liaison and organisational skills