SWOT of ParkNshop (no point notes pls)

Strength:
1. excellent brand name with confidence by customers.
2. much experience in running supermarket
3. large economies of scales based on its size
4. sufficient supporting
5. large market size
6. can get competitive rental and good location from Group

Weakness:
1. large number of employee resulting in difficulty in management

opportunity:
1. more choice for customers
2. self-brand products to sell
3. more convenient service to customer, such as delivery
4. internet sale
5. large cost of entrance from others to establish chained-supermarket

threat
1. great competition from Wellcome and other supermarkets on price
2. not convenient enough when compared with 24-hours supermarket

ParkNshop is large company, and they can get many opportunities as they as one of the market leaders.

The major threat is from Wellcome.